It’s a funny thing social media, full of joy and photos of people’s lives, life-affirming statements from the famous and infamous, even the anonymous, and the intellectual meanderings and musings of everyday people.

Then there is the other side of the social media – the paranoid, crazy world of those, usually from the left, who believe that everything is a conservative right-wing conspiracy.

And at the top of their fear and loathing stands one man his name – Rupert Murdoch.

If you believe these paranoid social media crazies, Rupert Murdoch wakes up every day, grabs his cup of coffee and thinks, “How can I manipulate the ordinary person’s mind today?”

Now, I’m no expert, and I have to point out that, to the best of my knowledge (although it’s hard to be sure – the media landscape is very small), I have never worked for Rupert Murdoch.

But like everyone I have watched the man and, quite frankly, in-between running his empire, nearly going broke once, and attempting a takeover of Time Warner, I would’ve thought he has better things to do.

Even people like Clive Palmer (who likes to give a nod and a wink to the Left every now and then) knows that if you want to win friends among the crazy conspirators, kick Rupert.

But let’s just take a breath and look at the positive: Rupert started small and has turned News Corporation into arguably Australia’s only truly global media business. Those who deride him for his Fox News Network and News of the World phone hacking scandal seem to forget that he has employed thousands of people, supported both sides of Government and gave us The Simpson’s for heaven’s sake. He strikes me as a man driven by the next deal, comfortable in his own skin and happy to support those who work for him.

There is no doubt Rupert Murdoch is wealthy and has influence but why does his wealth and influence so upset the basket-weavers of the inner-city left?

If you ask them you may not like the answer, principally because it will be too long and you may start to fear you’ll die of boredom.

But in a nutshell those who deride Rupert Murdoch generally seem to be indulging in the politics of envy, sprinkled with a fair whack of tall poppy syndrome and, in my view, a preposterous misunderstanding of how someone who runs a global empire spends his time.

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