Down low, too slow – it’s time to redefine Australian video consumption research
The way that the average Australian consumes data has changed. However, the way we measure it has not. I feel it’s time for a rethink.
What are the biggest challenges facing marketing today?
This post is by Darren Woolley, Founder of TrinityP3. With his background as analytical scientist and creative problem solver, Darren brings unique insights and learnings to the marketing process. He is considered a global thought leader on agency remuneration, search and selection and relationship optimisation. You can share and discuss your biggest marketing challenges [...]
100 reasons to listen and subscribe to the Managing Marketing podcast
This post is by Darren Woolley, Founder of TrinityP3. With his background as analytical scientist and creative problem solver, Darren brings unique insights and learnings to the marketing process. He is considered a global thought leader on agency remuneration, search and selection and relationship optimisation. In mid 2015 I was considering starting a podcast where [...]
How does TrinityP3 rate as Management Consultants against these 7 critical qualities?
This post is by Darren Woolley, Founder of TrinityP3. With his background as analytical scientist and creative problem solver, Darren brings unique insights and learnings to the marketing process. He is considered a global thought leader on agency remuneration, search and selection and relationship optimisation. I had great interest in reading the article by Pete [...]
Meet a CEO: Darren Woolley of TrinityP3
We spoke with the Global Ceo of TrinityP3, Darren Woolley about the quickly growing digital space, and the importance of marketing mirroring strategy.