Coal or Diamonds
How are you communicating with the people that you are trying to attract? The way you communicate affects the way you attract prospects to you and your business. Your communication or sales pitch is what turns prospects into valued conversions!
Is Your Sales Funnel Broken?
People ask, “what type of funnel do I need?” I tell them it doesn’t matter, funnels work, they are just the mechanism that filters and sends stuff out the other end. If sand goes in the top, sand still comes out the bottom.
“Your perceived position predicts your profits” Steve Brossman 2011 Let me begin with positioning at its most simple and day-to-day level…